ZAGG and Eyesafe Partner in Advocacy Campaign to Support Blue Light Awareness Day and World Sight Day

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With a common goal of reducing blue light on digital devices, ZAGG and Eyesafe are launching a three-week campaign to raise awareness, provide education and advice, and offer solutions to the public to help them manage exposure to the blue light.

Posted: October 13, 2021 at 10:30 p.m. MDT|Update: 52 minutes ago

SALT LAKE CITY and MINNEAPOLIS, October 14, 2021 / PRNewswire / – Today ZAGG, a global leader and innovator in screen protection, and Eyesafe, a global leader in blue light standards and technologies for the consumer electronics industry, announced an initiative joint effort to raise public awareness of potential health risks. posed by exposure to high energy blue light. Blue light is emitted by all digital devices, including smartphones, computers, monitors, tablets, and even TVs. There are known and emerging health issues related to blue light exposure, including sleep disturbances, digital eye strain, and potential long-term cumulative impacts on eye health.1

ZAGG and Eyesafe are embarking on a joint initiative to raise public awareness of the potential health risks posed by exposure to high-energy blue light. Blue light is emitted by all digital devices, such as smartphones and computers, and can contribute to a variety of health issues, including sleep disturbances and digital eye strain.

The advocacy campaign, which started on Sunday 10 October, in honour of California Blue Light Awareness Day will continue until World Sight Day on October 14, and accumulated at the end of October. As a pivotal month for digital eye safety, ZAGG and Eyesafe have created educational materials to share with the public through their respective social media channels, PR, emails and websites.

The campaign focuses on steps consumers can take to protect themselves from prolonged exposure to blue light, as well as the short and long term risks to our eyes and health. It brings relevant and timely data from UnitedHealthcare and Eyesafe’s Screen Time 2020 report, which found that 94% of ophthalmologists are concerned about prolonged exposure to digital devices. World-renowned doctors from Eyesafe® The Vision Health Advisory Council has written articles and answered questions about blue light exposure, which can be found at bluelightawarenessday.org. Additionally, social media influencer Natalie Zfat created a video to share with her half a million social media followers. She has worked with LinkedIn, Facebook and Samsung, and regularly contributes to Forbes magazine.

“Awareness of blue light has increased with COVID-19, as people have turned to remote working and distance learning,” says CEO of Eyesafe Justin barrett. Even so, we know that there is still work to be done to educate the public about the potential health risks of exposure to high-energy blue light. With 13 hours of screen time per day, it is more important than ever to take proactive safety measures by reducing our exposure to high energy visible blue light. “

“We are proud of our strong partnership with Eyesafe over the years,” said Chris Ahern. “As mobile devices continue to play an important role in our lives, we feel deeply responsible for educating the public and providing them with various screen protection products to help them mitigate the risk of exposure to sunlight. blue light. “

Blue light awareness day, recognized on October 10 in California, resulting from the death in 2019 of SCR-73, a landmark resolution that described the growing body of scientific evidence and research related to the long-term health impacts of prolonged exposure to blue light emissions from digital devices.1 In the resolution, the state encouraged all of its citizens, especially children whose eyes are still developing, to consider taking protective and safety measures to reduce eye exposure to high-visible blue light. energy. In addition, the resolution designated the 10e October as “Blue Light Awareness Day” in the state of California.

Since California historic resolution, other global organizations have followed suit. In May, the French Ministry of Ecological Transition announced a new measure to limit blue light on children’s LED toys by 2022. The measure aims to protect the health of children under 10, who do not do not have a fully developed lens. lens. According to the Minister of Ecological Transition, the effects would be multiple, from the creation or accentuation of myopia, to sleep disorders.

In September, from China The National Press and Publication Administration released new rules for children and teens under 18, limiting their online video game time to three hours per week. These new restrictions are a continuation of from China over the past 10 years to monitor the amount of time young people spend playing video games. This originally stemmed from possible health issues, but was later extended due to anti-addiction measures.

For more information on the Blue Light advocacy campaign, please click here.

About Eyesafe
Eyesafe brings together global leaders in healthcare and consumer electronics to develop cutting-edge requirements for high energy visible light (HEVL) and color performance based on human health. Eyesafe provides cutting edge technology to reduce high energy blue light in consumer electronics, helping to redesign displays for human health. Eyesafe technology and standards have been developed by a world-class team of ophthalmologists, engineers and scientists, with decades of experience in electronics, display materials and light management. Eyesafe recently ranked # 5 in the computer hardware category on Inc. Magazine’s 2021 list of America’s 5,000 Fastest Growing Private Companies. To learn more, visit https://eyesafe.com.

About ZAGG
As a global leader and innovator in screen protectors, protective cases, tablet keyboards and power management solutions, ZAGG offers 360 degree protection for devices that connect people to their world. ZAGG is inspired by those who passionately seek an active, creative and sharing life and enables them to fearlessly enjoy their mobile devices. ZAGG is based at Utah and has operations in United States, Ireland, and China. With over 250 million protected devices worldwide, ZAGG mobile accessories are available worldwide and can be found at major retailers including Verizon, AT&T, T-Mobile, Best Buy, Walmart, and Target. For more information, please visit the company’s website at ZAGG.com and follow us on Facebook, Twitter, and Instagram.

Media contacts:
Jeff DuBois, [email protected]
Arick wierson, [email protected]

1 Blue light research summary, https://eyesafe.com/research

(PRNewsfoto / Eyesafe)
(PRNewsfoto / Eyesafe)

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SOURCE Eyesafe

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