Chances are you’ve been to a restaurant or shop and had employees tell you they’d appreciate it if you could leave a review of their services on a given review site.
And while that might be slightly off-putting, it makes sense — better reviews equate to a higher chance of more customers coming in, which generates more money for the business.
But a New Jersey restaurant chain is coming under fire for allegedly forcing employees to earn a minimum number of five-star Google reviews in order to keep their jobs after photos of the typed policy made their way onto social media.
Triple T Hospitality Group, which owns Tio Taco and Tequila Bar and along with Tommy’s Tavern and Tap, is under fire after a nonsensical policy posted at Tio’s Edison, New Jersey, site was leaked, telling employees that they risked being fired if they did not. receiving a number of five-star reviews.
“Each service employee for FOH is required to obtain a minimum of 5 Google reviews per month to remain employed at the Edison site beginning in February 2022. The review must include your first name and five stars to count,” a typed notice said. “We will be running monthly Google review contests to promote health[y] competetion. You must have a minimum of 15 reviews to be eligible for the prizes. The 1st place winner gets the first choice of five potential prizes and the 2nd place winner gets to choose from the remaining prizes.
Prizes included two free meals (for $22 or less), an extra day off, gift cards, and merchandising items.
The photo, which was originally posted on Reddit received over 1,600 comments.
“I bet they know no one will get that criticism so they can use it to threaten and shoot at will,” one commenter said.
“The owner or boss of the area most likely threatened the job of the general manager because of the lackluster reviews of the place, so they responded in typical restaurant manager fashion: sticking an aggressive note on a wall and threatening consequences,” another suggested. “People aren’t leaving restaurants because the pandemic was bad. They were fed up in 2019. The pandemic was just the straw that broke the camel’s back.
The Two Taco and Tequila bar currently has three locations in New Jersey (Marlboro and Clifton next to the Edison location where the sign was posted) while Tommy’s Tavern + Tap has six Jersey locations (Freehold, Sea Bright , Clifton Bridgewater, Princeton and Morris Plains) as well as a restaurant in Staten Island.
Triple T Marketing Director Andrea Bonfiglio said My Central Jersey that the notice on the Edison site had been posted without justification by a general manager and that the policy had not been approved by the company.
“We haven’t instituted this policy,” Bonfiglio told the outlet. “It’s a crazy policy… We reward people who go above and beyond, but we would never say, ‘You better get them. “”
Triple T Hospitality Group is owned by Bonfiglio’s father, Tommy Bonfiglio and the restaurant group is estimated to employ around 1,100 staff.
Thousands of horrible, negative reviews were allegedly pasted on Google’s review landing pages for various chain restaurant locations, but have since been deleted.
“In the restaurant business, we don’t fire people, we always try to hire people,” Triple T owner Tommy Bonfiglio said. NJ advance media. “It would be an impossible policy. I should fire the whole crew.
The general manager and assistant manager who admitted to posting the policy were fired following the incident.